There are four main types of scaling that you can use to measure variables. They are nominal, ordinal, interval, and ratio scaling.
Measure Variables in terms of Nominal, Ordinal, Interval, or Ratio Scaling in Accounting Read Post »
Learn why products and services need to meet 7 of Maslow’s needs in order to be useful and why some of them meet more than one of Maslow’s needs.
People forget. And marketers want you to remember to buy their stuff. Fortunately, there are some magic methods that a marketer can use to help you remember something you forgot.
How Can A Marketer Help You Remember Something You Forgot? Read Post »
The seven primary challenges foreign companies face in Asia is a great read for all foreign businesses operating in Asia.
Seven Primary Challenges Foreign Companies Face in Asia Read Post »
Consumer Decision Making Roles Understanding consumer decision-making roles is vital for developing effective and efficient marketing strategies. For many products,
The use of advertising in consumer research is an important factor in determining the effectiveness of a product or service.
In order to improve your supply chain’s efficiency, you need to improve the way you manage your inventory. This article discusses the importance of reverse logistics in your supply chain.
The Importance of Reverse Logistics in Your Supply Chain Read Post »
Pro forma financial statements are used to forecast future financial results. This article explains what they are, what they are based on, and why they are beneficial.
Virtual Intercultural Teams Communication is complex. In order to solve these issues, we propose and develop specific strategies to improve communication.
The Two Popular Business Net Types: Value Chain & Distributive Network, are of good importance in E-commerce.
Two Popular Business Net Types: Value Chain & Distributive Network Read Post »
National logistics systems have a lot to do with companies. They, for example, facilitate the relationships between production and product movement.
Main ways to invest in real estate indirectly Indirect investing in real estate involves buying shares in a fund or
