The New Offering Development Process
Be knowledgeable about the steps in the new offering development process and ensure that your business environment remains dynamic and competitive.
SWOT Analysis: Critical Part of a Marketing Audit
A handy tool in a marketing audit is the SWOT analysis. Understand marketing strengths and weaknesses and the external market opportunities and threats.
SWOT Analysis: Critical Part of a Marketing Audit Read Post »
Why Buyers Are Loyal to Some Brands
Brand loyalty refers to the repeat consumer purchasing behavior of a product or service. Read on to know the factors on why buyers are loyal to some brands.
Target Market: The Most Important Piece
Not knowing who the target market is can cost your company time and money. Find out the benefits when you know what the customer would want and need.
Stocks as an Investing Option
Stocks are investment options that allow you to own a portion of a public-traded corporation. Learn the risk and benefits associated with investing stocks.
Why Consumers Should Buy Fair Trade Products
Learn how supporting and buying products with a fair trademark improve the standard of living of these farmers, workers and you as a consumer.
The Role of Interest Groups in Democracy
Interest groups ensure that the views of citizens are considered in democratic processes. Know how their role influences political systems and people.
Public Relations, Sales Promotion and Professional Selling
In spreading the word about your business, it is essential to know marketing terms such as public relations, sales promotion, and professional selling.
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Staffing Trade-offs – Job Sharing
Learn the advantages and disadvantages of Staffing Trade-offs like Job Sharing on companies and employees and how it affects working organizations.
The Smartphone – Most Important Technological Innovation in the Last Twenty Years
Smartphone has become a life essential and individuals are inseparable from it. Read more to know how smartphones turned the lives of every people.
The Smartphone – Most Important Technological Innovation in the Last Twenty Years Read Post »
Trade Barriers and Globalization
Trade Barriers and Globalization are restrictions on international trade and the increase in the interdependence of countries in one global marketplace.
What Makes a Good Abstract?
An abstract is a summary of your research paper. It is the section with the highest probability of being read. Read more to learn what makes a good abstract.